John Riddle

As a freelance Executive Producer specializing in advertising, branded content, commercials, and Super Bowl campaigns, I’m based in Los Angeles with over 18 years of experience delivering innovative, high-impact brand marketing content. From broadcast to digital, social, and photography, I bring creativity and precision to projects across automotive, tech, food, fashion, and celebrity-driven campaigns.

A Texas native and University of Texas at Austin alum (B.S. Radio/TV/Film, Business minor), I kicked off my career in digital production with Pepsi at Tribal DDB before moving to broadcast at Goodby Silverstein & Partners, producing for Chevrolet.

For over a decade, I’ve collaborated with top agencies and brands as a contractor and consultant, driving campaigns for American Express, Best Buy, Levi’s, MINI, RITZ, and more. My focus is transforming bold visions into polished, audience-captivating brand experiences. I’m currently deep in production on a campaign for Super Bowl LX, and can’t wait to share!

Connect: LinkedIn

Instagram: @JohnRiddle